What is Promotional Marketing and how to use it?

Promotional Marketing

Do you think in this competitive market it is possible to sell goods or services without promotions? As you can understand with name that an activity involved in marketing of any brand, products or services in front of large audiences to boost the sales is called Promotional Marketing. It can be done online or offline. […]


Facebook vs Twitter, Which you need to prefer?

Facebook vs Twitter

From Facebook and Twitter, which platform you would like to use for your digital marketing? Both platforms are worth using and have a tremendous number of audiences. We all know that Facebook is the social media giant that started as a social connecting site and gradually became an advertisement platform. And Twitter also introduced as […]


Why you should add a newsletter in your marketing strategy?

newsletter in marketing strategy

Email newsletter – the most underrated concept in digital marketing. Why I am saying it underrated is because today marketers focus on social media platforms and other marketing channels to promote their products and services and communicate with their customers. But the reality is – email is 40 times more effective at acquiring new customers […]


Top 5 reasons why your business needs “Live Chat”?

Live Chat

Chatting is one of the crucial factors of any business. Without establishing effective communication, you can’t generate sales leads. Many businesses communicate via WhatsApp, Facebook Messenger, and many other apps. But the problem here is that customers don’t get an instant replay to their question or query. Today, every customer wants a fast and instant […]


5 Best Practice For Influencer Marketing

Influencer Marketing

Influencer marketing is the most preferred channel of marketing in the digital marketing world. If you are in marketing from the past few years then you might be aware of influencer marketing. You can’t keep your eyes off when going on Instagram, Twitter, YouTube or Facebook. On these platforms, influencer marketing is hard to miss […]


Why are your lead generation strategies failing?

lead generation strategy

For any business, leads are the most valuable asset like gold. To generate high-quality leads, marketers invest heavily in order to get information about people and convert them into the potential audience. Lead generation can be done in many ways such as filling out an online form, sign up, subscription etc. Every new lead is […]


From where to get dissimilar content ideas every time

content ideas

Have you ever run short of content ideas? This actually happens with a website operator, blogger, or content writer when they don’t have enough ideas or content to write on or talk about with their audience. In this digital marketing era it’s very important to keep your clients busy with your writing piece. I ask […]