Guest Blogging : Everything You Need To Know!

Guest Blogging

Writing a blog is in a trend or common affair nowadays. Starting from celebrities to budding writers, blogs have given chance to everyone to present their thoughts, ideas, and point of view to the world. Even any big company or organization with the website knows a blog is one of the most effective marketing tools. […]


Some amazing strategies for inbound marketing!

inbound marketing

Growth is a core part of any business. Business growth doesn’t happen instantly rather it requires the right strategy to get noticed and convert customers. And that’s where ‘Inbound Marketing’ comes in. Inbound marketing is one of the most productive ways to grow your business in the digital marketing world. Unlike traditional outbound marketing, inbound […]


10 ways to use LinkedIn for B2B marketing.

LinkedIn for B2B marketing

For any business marketing, the social networking site has become a very effective marketing tool. There are many businesses marketing sites or apps out there in the market such as Apsflyer, Tanago, Adagogo, Quora, Buffer, Facebook, Word press, Dropbox, etc. But here in this article, I will be talking about LinkedIn particularly and how to […]


How will you convert your cold enquiry into hot customers?

convert your cold enquiry into hot customers

So let me start by asking you a question, what’s the most important aspect of any company? Guessing? Ok! Let me tell you, it is the company’s ability to generate more and more leads and effectively turn a section of these leads into buyers instantly. However, there are 3 types of buyers/customers- Hot buyers (purchase […]


Do you know about Clickbait?

The digital marketing world is all about advertisement. The more you advertise in the market, the more customers you attract to your business. There was a time when marketers would old/traditional advertising strategy to market their products, now with the introduction of new technologies the method of advertisement has changed. One such new advertising method […]


Lead Generation vs. Lead Nurturing, which one is better?

Lead Generation vs. Lead Nurturing

The two terms ‘lead generation’ and ‘lead nurturing’ are constantly used in digital marketing. For every business, lead generation is a crucial component of a successful sales and marketing strategy. What about lead nurturing then? Let me tell you what happens, many people actually make a mistake thinking that these two terms are interchangeable, but […]