How to brush up conversion rate of your website?

conversion rate

The purpose of building a website is to get your brand in front of audience globally. Website becomes your online store where you make sales leads. But how do you make sales leads? Only when people visit your website and take some action. When your website visitors turn into potential leads, you generate conversion rate. […]


Why you should add a newsletter in your marketing strategy?

newsletter in marketing strategy

Email newsletter – the most underrated concept in digital marketing. Why I am saying it underrated is because today marketers focus on social media platforms and other marketing channels to promote their products and services and communicate with their customers. But the reality is – email is 40 times more effective at acquiring new customers […]