Beginner’s guide to digital marketing business

digital marketing business

With the span of time, marketing industry is evolving like anything. Not only marketing, here I would say online marketing. Those marketers who are already aware of this marketing might already have set up their business online worldwide. Making brand presence online is quite daunting task for some beginners due to growing competition in the […]


Ways to Make Influencer Marketing Campaign Successful In 2021

Influencer Marketing

Influencer marketing has been a hot topic in digital marketing sector. Today, influencers are very much in demand due to the aura they have to promote any brand and boost its awareness in the market. Certainly, influencer marketing is an amazing way to launch new products and make the product visibility more enhancing in the […]


Do you know about vertical marketing?

vertical marketing

Before you get into any business, the very first decision you make is who you’re going to market your products and services to, right. In fact, choosing your target market is a large and complicated process. You need to look at everything from demographics to psychology to determine who is likely to purchase your products. […]


Everything you need to know about word-of-mouth marketing tactics

Word-of-mouth Marketing strategies

The advertisement has taken a new shape in the digital marketing world. Whatever advertisement tactics you use, they seem to be outdated or raw. It is because you don’t know exactly which form of advertisement will work best for you. If you are looking for a unique type of advertisement then you are in the […]


Facebook Advertising: The Past, Present and the Future

Facebook ads

Ask anyone which is the largest social networking site – the only answer you will get is Facebook. Yes, guys, Facebook is the social media giant launched back in 2004. Now it has become one of the big marketing channels in the digital marketing world. Today, Facebook is a big community for marketers, publishers, advertisers, […]


What is Split Testing Feature for Facebook Ads?

split testing Feature for Facebook Ads

The advertisement has become a bread & butter for every digital marketer. Without advertisement, no marketer can effectively run their business in the digital world. Today, social media is a great place to advertise products and services on different media platforms. If we pick up social media giant Facebook, it is one of the most […]