Blog Posts

Top 12 principles of Ethical Marketing

Ethical Marketing

A general understanding is that businesses are simply there to market their products and services and make profits. While this was true till about a couple of decades back, the business world has now transformed massively in this regard due to increasing consumer awareness. Many huge business organizations like Enron, Worldcom, Hollinger International have collapsed […]


Things To Know About Twitter Before Started Tweeting

About Twitter Before Started Tweeting

Even if you’re not a Twitter user, hearing/reading things like “Did you see Nicki Minaj’s tweet about getting married?” or “PM Narendra Modi tweeted addressing the nation…” must not be uncommon. From providing crisp content ranging from news updates to entertainment, celebrity gossip, academics, art, digital marketing & advertising space and almost anything you can […]


How to plan a marketing budget for 2021?

marketing budget

Before you start any business, one thing you do is plan everything in advance. Don’t you? One of the major plans which marketers focus on making is the marketing budget. Of course, you can’t be prodigal and spend money recklessly. Well, if we talk about the present year 2020 then this is the worst year […]


Do you know about vertical marketing?

vertical marketing

Before you get into any business, the very first decision you make is who you’re going to market your products and services to, right. In fact, choosing your target market is a large and complicated process. You need to look at everything from demographics to psychology to determine who is likely to purchase your products. […]


What are the ways to use Viral marketing in SEO?

Viral Marketing

Every person who is a part of the digital world would surely know about viral marketing, right. And I guess you are one of them. Viral marketing is the most effective strategy which is also known as a viral advertisement. This strategy is used when marketers want to produce immediate brand recognition in the market. […]


Now Google gives you the option to create an app without coding!

Google gives you the option to create an app

We all use applications on our mobile phones, right. There are some mobile apps that are highly proficient and we like the most while operating them. And some apps are so degrading that we feel like creating our own version of the app, correct. But coding skills, techniques, and JAVA language are must require for […]