Blog Category - Digital Marketing

10 reasons your lead generation strategy is failing

lead generation strategy

Lead generation is one of the most top priorities for any B2B businesses that want to grow. And to generate leads, companies invest heavily in order to get information about people that could eventually turn into potential customers. In digital marketing, lead generation takes place via filling up an online form, or recommendation from family […]


Google shopping campaign optimization guide for your business.

Google shopping campaign optimization

The word optimization is very crucial for a marketer who is selling products online. In the digital marketing world you always need optimization tactics for your website, social media accounts, and Google campaigns. Though an un-optimized campaign can also bring sales or make money, you should not settle for an un-optimized campaign. So if I […]


Advertising Scam: Everything you need to know

Advertising Scam

We all have to accept that today businesses are at peak only because of advertisements. The revenue marketers earn is only via advertisement they display on various channels such as social media, websites, magazines, etc. And there is no doubt that fake advertisements and scammers have grown in the digital market. Now marketers cheat people […]


Create an effective retail marketing strategy for 2020?

retail marketing strategy

Can you launch retail marketing campaigns without having an effective plan and strategy? Can anyone? The simple answer is no. No one can launch a retail marketing campaign without having a plan. Like digital marketing, the world of retail marketing is fast-paced and ever-changing. However, there is hearsay that claims retail marketing is dead but […]


What skills we need to know to be a successful digital marketer?

Be a successful digital marketer

Digital marketing is growing as the time is passing. New technologies, innovations, and tactics are giving new shape to it. Many marketers have established themselves as a successful digital marketer. And many of them are still curious to set their career in digital marketing. But digital marketing is as easy as you think? No guys, […]


How to create a successful event on the Facebook business page

Facebook business page

Presently, Facebook is used by over 1.7 billion people. Don’t you think it is an ideal place to run a successful event amidst millions of people worldwide? No matter, how many new social media platforms are launched, but social media giant Facebook will always be used by many people globally.  Therefore, I feel Facebook can […]