Whether it’s you or me, we all tend to jump in a bandwagon whenever a new trend becomes prominent in the market. Isn’t it? Same thing happens in digital marketing industry with marketers. Whenever a new trend gets introduced, marketers follow it without knowing whether it will worth following for their business or not. Well, […]
In online marketing, there are hundred types of strategies which marketers adopt and see which one works the best. I won’t take the name of all strategies but one which is being prominent in the digital sector. One such marketing strategy booming in the industry is ‘Channel Marketing Strategy.’ Who knows about it? Well, we […]
Presently, the competition in the market is at peak. Every business seems be in a rack race and wanting to go ahead of their competitor. To get success in business, what marketers usually do is they demean, disgrace, and criticize their competitors’ products & services. Isn’t it? If not everyone, but majority of people follow […]
Social media is the most effective digital marketing tool at present. The majority of people across the world have at least one account on social media sites. As a marketer, if you aren’t paying attention to social media audience likely you may not build a stronger relationship with them. Presently, the majority of people use […]
Whenever you visit any site, do you ever notice how much time you invest in it? Whether you notice or not, it might not matter to you. But digital marketers, web operators, and SEO would definitely notice this. Do you know why? Because time becomes one of the biggest ranking factors for Google. Now what […]
A general understanding is that businesses are simply there to market their products and services and make profits. While this was true till about a couple of decades back, the business world has now transformed massively in this regard due to increasing consumer awareness. Many huge business organizations like Enron, Worldcom, Hollinger International have collapsed […]
Even if you’re not a Twitter user, hearing/reading things like “Did you see Nicki Minaj’s tweet about getting married?” or “PM Narendra Modi tweeted addressing the nation…” must not be uncommon. From providing crisp content ranging from news updates to entertainment, celebrity gossip, academics, art, digital marketing & advertising space and almost anything you can […]
Google never produces the same result for the same query you search. Do you agree? Whether you do agree or not, but the truth is Google never gives the same result for the query performed in different places. For example, a person is looking to ‘buy a car’ in India will see different suggestions than […]
Before you start any business, one thing you do is plan everything in advance. Don’t you? One of the major plans which marketers focus on making is the marketing budget. Of course, you can’t be prodigal and spend money recklessly. Well, if we talk about the present year 2020 then this is the worst year […]
Before you get into any business, the very first decision you make is who you’re going to market your products and services to, right. In fact, choosing your target market is a large and complicated process. You need to look at everything from demographics to psychology to determine who is likely to purchase your products. […]
