Ways to make digital marketing cost-effective

cost-effective digital marketing

Digital marketing is not a new norm in today’s 21st century. Today companies use online marketing methods to grow their business in the fast-rapid competitive industry. Gone are the days when customers will visit you in person and buy products and services from you. It’s high time where marketers have to take a step further […]


How beneficial PPC Marketing is for your Online Business?

PPC marketing

PPC marketing is not a new norm in today’s fast-rapid digital marketing world. If you have online business, without a spec of doubt, you will be familiar with this term. Aren’t you? After SEO, Pay-per-click (PPC) marketing is something which adds glory to online business. Yes, that’s true. As per shopping trends, more than 50% […]


How to retain traffic during website migration?

website migration

Website migration happens for end number of significant reasons. Changes related to site structure, design, location, UX, content to name a few. The migration becomes necessity for webmasters or SEOs to boost website’s performance. But do you know when the problem arises?  The problem arises when you start losing traffic during website migration and you […]


How do you use buyer persona in digital marketing?

buyer persona

Customer is king in the market. Without customer, you can’t run your business. Customers are center to the business that helps marketers generate sales leads, right. Every marketer does a business with an aim to target audience, generate sales leads and yield high ROI to the business, right. But it is only possible if you […]