Programmatic Ads in B2B firms.

Programmatic Ads in B2B firms.

In the present digital marketing world, the most effective and fastest-growing area of advertisement is programmatic advertising. You can say that it’s the largest motor of the online advertising market and the enlarging area of AdTech. Moreover, it connects advertisers with publishers to get targeted, relevant content in front of the most appropriate audience demographics, […]


Cogito: the emotional intelligence tool for your business.

Cogito: the emotional intelligence tool

Isn’t it interesting to know the behavior of your customers and perceive the emotions of clients through their speaking patterns, verbal cues, and other social signals? Understanding your customers’ emotions over calls can help you increase your overall sales. The questions which arise here are how to understand the emotions of customers? Is there any […]