GIF is making a splash in the digital world. Do you agree? Just look at the usage of GIFs on social media platforms such as Facebook, Instagram, Snapchat, Twitter, and many more. Until you use a GIF in your conversation, you feel a lack of something. Isn’t it? Your chat becomes monotonous without the usage […]
Whether you run a small business or large, one marketing tool you can’t deny is social media. At present, social media is a key to bring audience engagement, brand awareness, lead generation, and solve customer queries. In the last few years, social media marketing helped businesses of all types (especially small businesses) in many ways. […]
Social media has always been a great online marketing tool. No matter how far you’re from a product, if you’re on social media, you’ll easily buy it online. Social media plays an important role in digital marketing. For instance, during the coronavirus pandemic when the lockdown was imposed worldwide, it was social media that was […]
What happens when you lose trust in your family, friend, or relative? All your feelings and loyalty for that person are lost. Isn’t it? Once you lose the trust of someone, it’s hard to get back. And it’s a bitter fact! You might have heard a famous adage ‘trust is something which takes years to […]
SEO is a wide concept, it isn’t just about On-page SEO or Off-page rather it’s more than that. Before you venture into the digital marketing business, having little theoretical knowledge of SEO is a must. Without which you may not know how to gain visibility of a website, how to rank a site on Google’s […]
According to the study, people remember 95% of messages delivered through video than text content. With 10% retention, video marketing not only helps you get your business noticed but also helps you keep your brand on top in the online marketing landscape. When advertising with video, you quickly attract the attention of your audience and […]
Today, the world is driven by visualization. How? If you see people easily get attracted to an image or a video than text content. Why is it so? Because video plays a vital role in attracting human attention because it doesn’t take much effort in watching a video than reading out lengthy content having no […]
Blogging has become an important tool for any online marketer or someone who is good at writing and has the ability to promote products in the market. Without blogging, marketers may not properly run their website and gain traffic to the site. No wonder, blogging has evolved a lot and taken a new shape in […]
Who isn’t aware of chatbot today? Everyone knows that chatbot is a tool designed to provide customer service. Marketers can sleep but chatbots can’t as they’re available 24X7 and can easily respond to customer queries in seconds. No doubt, earlier marketers weren’t able to respond to every customer query they would receive. Why? It is […]
The ol’ saying ‘customer is king’ has been prevalent in the market since epoch or the beginning of marketing. What does the ol’ adage mean? It basically tells us the power of customers in the market. Let’s face it – without customers you can’t run your business or yield revenue. Unless and until customers buy […]
