Top 7 reasons why your business needs negative reviews too?

negative reviews

Every digital marketer wants to crave for getting positive customer reviews. Right! This is a general tendency of every marketer. Can you guess why? I tell you here. As per research, 88% of consumers rely on online reviews just as much as a personal recommendation. It is true as today, 97% of customers read product […]

What are the ways to maintain brand’s authenticity?

brand's authenticity

The digital marketing field is full of information and misinformation too. Somewhere you all feel like striving to see authenticity and honesty in a company. No one wants to purchase products from the company which don’t have authenticity in the brand. Maintaining the authenticity of brand is as important as running a business to survive […]