Technology & Telecommunications
Managing paid app download campaigns across channels (Facebook, Search, GDN, Affiliates, cross device retargeting) optimising ARPU. Hands on experience with mobile analytics platforms like Flurry, Hasoffers to ensure quality in customer acquisition, usage and conversions. Segmenting the mobile users and driving re-engagement with appropriate in-app notification (MixPanel), automated emailers and sms.
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