QuestionsCategory: Web MarketingWhat is the meaning of ROI in digital marketing?
Savita asked 3 years ago
1 Answers
Philip answered 3 years ago

Digital marketing ROI is the measure of the profit or loss that you generate on your digital marketing campaigns. It based on the amount of money you have invested. In other words, this measurement tells you whether you’re getting your money’s worth from your marketing campaigns or not.
ROI measures the efficiency of an investment. To calculate ROI, the benefit (or return) of an investment is divided by the cost of the investment. A really good return on investment for an active investor is 15% annually.

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