What is Google's Disavow tool?

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Puja asked 4 years ago

Question Tags: Seo

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Maneesh answered 4 years ago

The Disavow tool is part of Google Search Console (formerly Webmaster Tools) that allows websites to ignore specific backlinks for ranking purposes . It can help protect your site from link-related penalties.
The main reason to disavow links is to protect the site from “bad” links that are harming its reputation. Simply bad links hurt companies – and the disavow tool is one way to stop the harm.