What is Direct Selling?

Direct selling refers to selling products directly to the consumer in a non-retail environment. It consists of two main business models: single-level marketing, in which a direct seller makes money by buying products from a parent organization and selling them directly to customers, and multi-level marketing (also known as network marketing or person-to-person marketing), in which the direct seller may earn money from both direct sales to customers and by sponsoring new direct sellers and potentially earning a commission from their efforts.
Generally the products sold through direct sales are usually not found in typical retail locations, which means finding a distributor or representative is the only method to buy the products or services.