From discovering keywords to researching and planning blog post topics, to creating great content, to scheduling social sharing, there are all sorts of tasks where intelligent computing programs can play an effective role alongside humans. When you do all these tasks with artificial intelligence and Machine Learning in content marketing activities, a lot of time from the daily work schedule of a marketer is freed up and this time can further be used for other valuable activities. Artificial intelligence is a proven way to make machines smarter and more sensitive to contexts and evolving human needs. It is no wonder that AI working alongside human intelligence helps to enhance human capabilities and knowledge.Creating content instantly with AI-powered commercial systems is already possible. Drafting an email and making a copy of an ad without active human involvement is already possible, too. This will have huge implications on the content strategy of the companies in the future.