10 reasons your lead generation strategy is failing

lead generation strategy

Lead generation is one of the most top priorities for any B2B businesses that want to grow. And to generate leads, companies invest heavily in order to get information about people that could eventually turn into potential customers. In digital marketing, lead generation takes place via filling up an online form, or recommendation from family […]


5 amazing ways to boost customer retention in this pandemic.

customer retention

Will you be able to run your business without having customers? Of course no. Customers are an important element for your business, without them you can’t run your business successfully. And if we look at the current situation of the world, the COVID-19 disrupted the way we do business. Many small businesses are not able […]


Google clears that it is not slowing crawling sites because of Covid-19.

Google crawling

At present, COVID-19 or coronavirus is in trend throughout the world. Everything is drastically hit by it. Physical-world and digital world both are devastated greatly. You yourself can see what’s going on around the world. New and new topics are being emerged due to coronavirus. Again new topic about Google has come up because of […]


Some important changes in the Facebook algorithm for 2020

Facebook algorithm

The search engine giant Facebook is an integral part of the digital marketing business. Globally, 1.5 billion people log into Facebook every day which shows marketers can utilize this platform to engage with their audience. Though using this platform and not keeping yourself updated with it means lacking the opportunity to win the race. Marketers […]


How to get quality content to instant increase website traffic?

increase website traffic

Most businesses have marketing goals but the two goals that attract them the most are – increasing traffic and converting more leads. More traffic is more about visibility and profitability. However, there are various other things that matter a lot such as getting quality content to increase website traffic. And getting quality content sources for […]