Major benefits of machine learning in digital marketing

benefits of machine learning

Machine learning is not an anonymous term in present day rather it is a buzz word especially in online marketing. Since the revolution in technology, marketers have become keen about applications and advantageous of machine learning (ML). There are a lot of marketers who might have heard of machine learning, but don’t have an idea […]


A complete list of Major Google algorithm updates till now.

Major Google algorithm updates

Google Algorithm is a complex term to understand if you are a novice or just recently step in digital marketing world. Why I am saying so is because understanding the concept of Google algorithm and its updates are crucial for any digital marketer, SEO, or webmaster to stay in online industry. Earlier, Google used to […]


Everything You Need To Know About Personalized Marketing

Personalized Marketing

Technology has changed the whole pattern of selling and the interaction between online marketer and customer. As the innovation is taking place day by day, the advancement in technology can also been seen in the form of artificial intelligence, machine learning, virtual reality, chatbots, etc. All these have changed the way people shop and interact […]


Powerful strategies to apply Machine Learning in your digital marketing.

Machine Learning in your digital marketing

Digital marketing is a great platform to start your career in marketing. It is an easy way to make your business presence powerful in the market. The more visible your business will be, the more customers will connect to your site. However, today, lots of innovations have already taken place in the digital marketing industry […]


Due to the Covid-19 crisis, Google postponed the Google Partners Program until 2021.

Google Partners program

I no need to tell you that the present time is a shaky for all due to COVID-19. This pandemic left the entire world shattered. The whole world has lockdown so that the disease doesn’t spread and subdued. This is the reason many events, conferences, and programs have postponed. I have also discussed them in […]


How machine learning is fighting with COVID-19?

machine learning

The whole world is fighting against the indomitable epidemic Coronavirus or COVID-19. The corona situation is so critical that it has become an unprecedented public health crisis. As you all know that the entire nation is in chaos. And lockdown has been imposed throughout the world to save people from getting into the vicious cycle […]


How social media is using artificial intelligence in 2020?

social media is using artificial intelligence

Believe it or not, Artificial Intelligence is going to rule the entire world in the future. Every business is gradually inclined to adopt AI. We all have become so much dependent on Artificial Intelligence that the process has become skyrocketing. Well, I’m not going to talk about Artificial Intelligence in business rather how social media […]


Pros & Cons of “Wordstream”

Wordstream

The right digital marketing management tool or software can add grandeur to your business. In my previous articles, I have talked about some online advertising management tools which are really worth once used properly. Let me name them – Acquisio and Wordstream. Both these tools are PPC management software. Though these are the best tool […]