10 reasons your lead generation strategy is failing

lead generation strategy

Lead generation is one of the most top priorities for any B2B businesses that want to grow. And to generate leads, companies invest heavily in order to get information about people that could eventually turn into potential customers. In digital marketing, lead generation takes place via filling up an online form, or recommendation from family […]


Google shopping campaign optimization guide for your business.

Google shopping campaign optimization

The word optimization is very crucial for a marketer who is selling products online. In the digital marketing world you always need optimization tactics for your website, social media accounts, and Google campaigns. Though an un-optimized campaign can also bring sales or make money, you should not settle for an un-optimized campaign. So if I […]


Best Social Media Optimization tips for beginners which you can’t ignore.

Social Media Optimization

Without chilling out on Facebook, Instagram, Twitter, or Snapchat, can you imagine living your life? No doubt, life would be monotonous and boring. Also, people use social media to make an online purchase.  According to statistics, almost 42% of the worldwide population uses social media. And 71% of consumers are satisfied with purchasing goods via […]


Advertising Scam: Everything you need to know

Advertising Scam

We all have to accept that today businesses are at peak only because of advertisements. The revenue marketers earn is only via advertisement they display on various channels such as social media, websites, magazines, etc. And there is no doubt that fake advertisements and scammers have grown in the digital market. Now marketers cheat people […]


Create an effective retail marketing strategy for 2020?

retail marketing strategy

Can you launch retail marketing campaigns without having an effective plan and strategy? Can anyone? The simple answer is no. No one can launch a retail marketing campaign without having a plan. Like digital marketing, the world of retail marketing is fast-paced and ever-changing. However, there is hearsay that claims retail marketing is dead but […]